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Ecocycles (journal), vol. 6, no. 1 (2020), pp. 39–51

Wine tourism destination competitiveness: The case of Georgia

Gvantsa Sekhniashvili_2020

Abstract

The full text of this paper is available at Ecocycles (journal), vol. 6, no. 1 (2020), pp. 39–51.

Abstract from the published article:

Being a highly competitive tourism destination means contributing to the better standard of living for the local community while having sustainability in focus. This paper aims to discuss the most important factors which make Georgia a competitive wine tourism destination. Georgia is often referred to as the birthplace of wine and has its culture and traditions deeply connected to it. The country has authentic food and wine heritage which is a central point for its renowned hospitality. Ancient wine culture attracts present-day curious visitors. The study overviews the academic literature on the key concepts and analyses the wine tourism industry in Georgia.

The research summarizes that the country as a wine tourism destination has great opportunities to be competitive. Its history, traditions, hospitality, nature, and other qualities are inherited resources that can attract high-spending visitors and hence contribute to the well-being of the local community. On the other hand, there are some issues and threats that must be tackled for long-term success. The paper suggests that learning the topic with empirical methods is necessary.

Source: Ecocycles (journal), vol. 6, no. 1 (2020), pp. 39–51 Open the paper

Contact

Please, contact us (to collaborate) / [email protected]       Nikoloz Nadirashvili / Research Projects Manager at Propaganda.network

About Project

At present, “The Database of Academic Writings” is aimed at systematizing scientific legacy within art history and theory and related academic disciplines, such as: arts management and administration, culture studies, culture/arts sociology, philosophy, cultural anthropology, etc.; it promotes scientific achievements of the national researchers in Georgia and beyond. In the long run the platform serves to ensure proper intellectual development on the national level. Writings represent intellectual property of individual researchers developed in partnership with research and educational institutions.

Therefore, platform collects Master and PhD theses, monographs and other types of academic writings developed in partnership with research institutions; also, articles published in peer-reviewed journals and conference proceedings.

The Project is the extension of „Contemporary Art Archive – Tbilisi“ and is supported by International Education Center Alumni Association.

The archive was restored in 2026. Abstracts and full texts are being added gradually.